From Lockdown to Launch: How ‘Baked With Bri’ Rose Into a Detroit Dessert Brand

 

Baked With Bri: Detroit’s Self-Taught Baker Turning Quarantine Livestreams    into a Dessert Brand

When the world hit pause during the COVID-19 pandemic, many people searched for ways to cope, connect, and create joy at home. For Bri, a proud Detroit native and completely self-taught baker, the answer was simple: bake.

What began as a casual quarantine livestream teaching easy recipes quickly evolved into Baked With Bri — a full-fledged dessert brand serving up decadent treats, approachable baking techniques, and plenty of sweet inspiration.

 

 

A Baker’s Story, Rooted in Detroit Pride

Bri isn’t shy about where she comes from.

“I was born and raised in Detroit and I don’t let anybody forget it.”Her Motor City roots shine through in her work ethic, creativity, and love for community. She’s been baking in some form for as long as she can remember, and while she’s never had formal culinary training, her skills, style, and personality have made her stand out in a crowded food space.

From Livestreams to a Growing Baking Brand

 

The original idea was simple — host livestreams to teach people comforting recipes that made the long days of lockdown a little brighter. Over time, Baked with Bri became more than just a pastime; it became a business, a community, and a personal mission to make the world “as obsessed with dessert” as she is.

Now, fans can still catch her baking live on occasion, but she’s also expanded into curated products, exclusive memberships, and custom dessert services. She’s even made TV appearances, proving her brand has truly risen beyond the kitchen table.

 

Sweet Perks for Dessert Lovers

  1. Bri’s VIP Bake Club

An exclusive membership that gives you:

  • Unlimited lifetime access to recipes and baking resources
  • Early access to new content
  • Special member-only products and discounts

📍 Join here: bakedwithbri.com/bris-vip-bake-club

2.  Bri’s Bake Shoppe

Order ready-made treats or book a Custom Bake consultation for your next special occasion.
Whether you need a wedding showstopper, a birthday centerpiece, or a cozy dessert for two, Bri works with you to bring your vision to life.

Consultation includes:

  • 15–20 minute phone or video chat
  • Personalized design and flavor guidance
  • Custom event quote

📍 Book here: Custom Bake Consultation

     3.  Baked After Dark with Bri

 Bri’s creativity doesn’t stop when the sun goes down. Her Baked After Dark series brings a playful, sometimes unexpected twist to traditional baking.
Catch her content here:

 

Why Bri’s Baking Resonates

In a world full of polished, picture-perfect food content, Bri’s charm lies in her authenticity. She’s relatable, approachable, and deeply passionate about sharing the joy of dessert with everyone whether you’re a seasoned baker or someone who just bought their first measuring cup.

Her brand proves that baking isn’t just about the final product; it’s about creativity, connection, and a little bit of Detroit grit.

 

Final Bite

From a self-taught baker livestreaming from her kitchen to a recognized name with a loyal fan base, Bri’s journey is proof that passion can rise just like the perfect loaf.

Whether you’re joining her VIP Bake Club, ordering a custom cake, or watching her whip up something fun on YouTube, one thing’s certain: with Baked with Bri, life will always be a little sweeter.

 

 

 

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